Guides
Marketing guides in plain English
Short, practical reads on ads, targets and budgets for business owners in Delhi NCR and across India.
22 October 2026 · 6 min readHow to choose a digital marketing agency in Delhi NCRFive questions to ask before you hire a digital marketing agency in Delhi, Noida or Gurgaon, plus the warning signs to watch for.22 October 2026 · 5 min readMeta ads vs Google ads: which should a local business start with?Meta ads find people before they search, Google ads catch people who are searching. Here is how to choose where to start.22 October 2026 · 5 min readWhat is ROAS, and how do you work out your break-even number?ROAS tells you the revenue you earn for each rupee of ad spend. Learn how to calculate your break-even ROAS and set a profitable target.22 October 2026 · 6 min readHow much does digital marketing cost in India?What affects the cost of digital marketing in India, how agencies price their work, and how to size your ad budget from your own numbers.
Next step
Get a free audit of your pages and ads
We review your social pages, ads and website and tell you what to fix first. No pressure, no lock-in.